Principles of Managerial Accounting · free preview

Evaluating Segments and Projects with Return on Investment

Return on investment evaluates segments and projects by relating earnings to the assets employed, and while powerful for comparison, it can discourage investment center managers from value-creating growth.

1. ROI for segments and projects

ROI for segments and projects

2. Decomposing for diagnosis

Decomposing for diagnosis

3. The growth-blocking flaw

The growth-blocking flaw

4. Counterweights

Counterweights

5. ROI normalization benefit

What does ROI's normalization accomplish?

6. Decomposition factors

ROI decomposes into which two factors? Use the figures from the worked example in this lesson and state the result in the requested units.

7. Dilution rejection

A 15 percent ROI segment rejects a 12 percent project costing 200,000 dollars with a 10 percent cost of capital. What is the evaluation flaw?

8. Counterweight role of residual income

How does residual income counteract ROI's growth-blocking flaw?

9. Turnover factor

Asset ____ equals sales divided by average operating assets. One word.

10. Dilution fear

ROI-managed managers may avoid profitable projects that ____ the segment's ratio. One word.

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